Coverage is a number, not a feeling.

The four axes

• Hours coverage (30% of your score). How much of the 168-hour week an inquiry gets a real response — staffed hours plus whatever genuinely covers the rest, weighted by how much each after-hours arrangement actually catches.
• Response speed (25%). How fast the first response happens, during business hours and after them, weighted toward the windows where you're actually reachable.
• Follow-up persistence (25%). How many times a non-responding lead hears from you before you stop. One attempt scores near zero, because one attempt is a coin flip against a busy person's afternoon.
• Channel coverage (20%). Whether the channels a patient actually tries — phone, form, text, social, booking — are all watched, against what's expected for your practice type.

The weights are fixed and published so scores compare across practices. Your report shows all four axis scores, your weakest first, with the answer of yours that drove each one.

The free score vs. the $500 first fix

The assessment scores what you tell us — honest self-report, honestly labeled. The first fix is a week that ends with something running. Days one and two: your worst leak measured as it stands — timed test inquiries against the channels your report flagged, with your written permission, every event timestamped at the source. Days three and four: ONE fix from the menu below, built and running. Day five: the before/after in writing, baseline beside outcome.

The menu (your report's worst axis picks)

• The Missed-Call Text-Back Install (hours coverage worst — most common). Every call you can't answer gets an instant text with a real next step, plus an after-hours form responder. The dark hours stop being silent.
• The Speed-to-First-Touch Install (response speed worst). New inquiries reach a named person's pocket the minute they arrive, with first-response templates in your voice.
• The Follow-Up Ladder Install (persistence worst). Unanswered inquiries get a three-touch sequence instead of one coin-flip attempt.
• The Channel Net Install (channel coverage worst). The channel nobody watches gets wired to alert a human.

One fix per $500, from this menu — the cap is what keeps the price honest. Scope beyond the menu is the full build, quoted in writing.

What we don't do

• We don't call your patients or touch patient data. Test inquiries are disposable personas we create; the audit is of your intake, not your clientele.
• We don't probe channels or hours you exclude. Permission is explicit and written.
• We don't pad findings. If your coverage measures strong, the report says so, and the engagement ends there if you want it to.

Published prices, no call required to learn them

The first fix is prepaid and scheduled online — pick a slot, pay, done. If your baseline measures strong, we install the menu item you pick anyway or hand you that finding in writing — your call.